Photo Courtesy || DTI Cordillera |
Cordillera - DTI Cordillera has official posted a promotional video campaign on their YouTube channel.
The campaign entitled "PasKordilyera" features the best of local products from the region perfect for noche buenas and gifts for friends and family this coming Christmas season.
The videos shows the typical Cordillera landscape and a bustling city of North Luzon, a small family of six gathers for their traditional Noche Buena. The ensuing scenario which is reminiscent of a Filipino tradition breaks physical barriers as we embark on the new normal.
The promotional campaign is anchored with DTI Regional Operations Group's Christmas special dubbed as "PASA-LOVE".
It's the agency's campaign of promoting local products to the market to help local entrepreneurs in the region to recover from the effect of the pandemic.
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